Vocalorna Music Coordinator
Brand + Logo Design
BUSINESS CARD | WEBSITE
Lorna Demedeiros is the owner and primary singer of Vocalorna. She offers singing and music coordination services for wedding and special events.
We wanted to design a balance between a look that fit the wedding and event planning industry while differentiating Vocalorna by the personality and feel of Lorna. She is an experienced, talented and accommodating singer and coordinator. We wanted to showcase her professionalism while developing an approachable brand.
The client wanted a simple, clean and sophisticated look with a personal feel. The logo and choices of imagery add personal touches that reflects an earthy, welcoming, and comforting feeling.
The final Vocalorna logo is designed with a mono-line style for a modern and clean look. The logo/graphic is a combination of the V and L. The letters were woven to look to a Celtic symbol. The L in the Vocalorna wordmark is highlights the letter L in vocal and Lorna and was shaped to look like a microphone.