CLIENT | 2019

The Next Ride

Logo Design

Project Management: Hannabi Creative | Designer: BALDORIA Branding Co.

ABOUT the BRAND

The Next Ride — Ride With Heart. The Next Ride is one-of-a-kind: a challenging expedition with grade up to 21.1% and elevation nearly reaching 15,000+ feet all against the gorgeous backdrop of the Holy Land. Together with 20 Israelis suffering from limb-loss, we ride across the Jerusalem Hills and down to the Dead-Sea for an uplifting and inspiring trip you will never forget.

SCOPE and SOLUTIONS

Beaches & Cream Co. tasked BALDORIA to develop a new logo design for The Next Ride. The brief included a look of movement. BALDORIA did some research and suggested possible graphics to be included. With the direction of Beaches & Cream Co., the selected round of logo designs were word marks. The logo design was later finalized by Beaches & Cream Co.

Logo Design

Logo Development

Application

Photos from Media & Instagram | @thenextrideisrael